Digital Urban
Digital Urban
Digital Signage out in the Sticks – Rural Uses of Signage Screens
We are all now used to seeing digital out of home media in nearly all our cities and towns. From retail parks and shopping malls to gas stations and outdoor digital signage screens – this exciting new media is everywhere.
But it's not just our urban conurbations that digital signage screens are being utilised. Now, even out in the countryside, digital screens are being utilised for all sorts of reasons.
While advertising is not the primary concern in these sparsely populated areas, digital signage has other advantages and uses which is why it is now springing up all over the countryside.
Use in Farming
Agriculture has embraced digital signage to provide realtime information for workers. Feeding and agricultural schedules can now be displayed over large estates where communication has always been challenging. This increases efficiency of their processes, cutting down on waste and man hours.
Roadside warnings
Another use for digital signage has been as warning signs, particularly in areas where inclement weather or natural occurrences such as land slips can cause hazards. Digital signage allows motorists in the back of beyond to receive real-time warning if there has been an incident ahead.
Diners and roadside businesses
Mom and Pop stores in urban locations are finding the advantage of digital signage in several ways. They can not only supply advertising content in their gas stations and diners but also digital signage can be used to draw customers to a business as it is more noticeable and eye-catching than a similar static sign.
Importance of Protection
Outdoor digital signage and screens placed in industrial areas like agricultural buildings are going to need protection. Most signage screens housed in these sorts of areas are enclosed in waterproof and rugged LCD enclosures.
These not only protect the screen from water but also present other harmful elements like dust, straw and dirt from getting inside. LCD enclosures are also solidly built from steel ensuring a ruggedness to protect against accidental (and deliberate) damage
About the Author
Richard N Williams is a technical author and a specialist in the digital signage industry helping to develop outdoor digital signage and protection for plasmas. Please visit us for more information about LCD Enclosures or other digital signage solutions.
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